Should you work for a nonprofit, you seemingly have rather a lot to do and few assets. So what you select to give attention to issues. Quite a bit. That is one thing we hear typically: “We want a greater web site, however we don’t have the assets to maintain it.” We get you. Creating your personal web site can stretch your restricted colleges and supply snowballing challenges.
So don’t.
A web site is essential if you wish to encourage donors and prospects to take motion (donate, register, volunteer, and so on.). But it surely’s not one thing it’s good to tackle your self. Creating your personal web site may create extra issues than it solves—like these.
1. It’s distracting and it pulls focus out of your day-to-day tasks.
Do you like interacting together with your constituents? Planning occasions? Creating advertising supplies or fundraising methods? Should you additionally attempt to be your personal internet growth firm, you’ll resent stepping away from what you like to do. There are instruments geared to serving to novices create easier web sites. Nevertheless, they’ll’t do a lot heavy lifting. And whereas they could look good, they’re unlikely to provide your constituents one of the best outcomes.
2. You’ll find yourself with little to no tech assist.
Let’s say you employ a free web site builder for creating your personal web site. That’s nice for starters—however what occurs when you might have a technical query? What if a hyperlink breaks and also you don’t know why? Your design appears wonky on a smartphone? A virus corrupts your database? Who you gonna name? “Ghostbusters” is just not a suitable reply! Until you suppose your web site is haunted. What you want is a nonprofit web site that’s simple to handle. That has a security internet assist workforce who can stroll you thru (or higher but, FIX) any glitches or points. Ahem, like Firespring’s stellar assist rockstars who care about your trigger.
3. Your web site’s safety could also be questionable.
It is a biggie. Should you retailer folks’s private information, cyber safety should be amongst your high priorities. It’s an enormous PR mess if hackers get in and steal stuff. Do you really need that duty? Entrust your web site to an internet growth firm to maintain optimum safety measures in place. Preserve your data secure and guarantee uptime. Let another person monitor safety for you so you’ll be able to give attention to rising your group. Beats apologizing for safety breaches.
4. You could have to place up with crap you don’t like, all within the title of “free.”
Once more, there are free web site builders on the market, however they arrive at a value. You could have advertisements displayed in your website that distract your guests. Or a template that appears dated after a yr, however you’ll be able to’t take away it. Maybe your content material administration system features poorly. Perhaps it provides restricted design selections that don’t fit your model. And ugh—it’s a ache to reboot an internet site yearly since you needed to have the “free” model. The adage “you get what you pay for” has by no means been more true on the planet of tech. A free web site could also be costing you a great deal of cash. Particularly in case your donation course of is just not seamless and safe. Don’t let “free” mislead you.
5. You lose sight of what you’re enthusiastic about.
You bought into nonprofit work for a motive, and it seemingly wasn’t for the joys creating personal web site. We’d like that will help you preserve sight of your “why.” At Firespring, we at all times say that “our mission is to perform yours.” What can we imply by that? Briefly, we’re saying “Allow us to do our factor in an effort to do your factor.” We reside, eat, and breathe expertise and advertising, we keep up on the most recent tendencies. We’re at all times evolving and updating how we method web site creation. All the pieces we do is within the title of affection. The love we’ve for the nonprofit world and your mission to make the world a greater place.
As a licensed B Company, our dedication to offering best-in-class nonprofit web sites has freed hundreds of nonprofits to maintain their mission entrance and middle and to give attention to their “why” fairly than their “why???” You recognize, like “Why does my website preserve crashing? “Why can’t I modify that homepage picture?” “Why does my donation type preserve breaking??” These are the whys we wish to take off your plate.
Right here’s one other necessary why: Why not take us for a spin? Ebook a free web site demo with one in all our nonprofit web site consultants! Learn the way efficient and reasonably priced a Firespring web site is. Free your self in 2023 to do what you like most: develop your group.
This spotlighted submit is courtesy of Firespring.
